MEDIA

LEVEL: 3 EXTENDED CERTIFICATE OR EXTENDED DIPLOMA (CAMBRIDGE TECHNICAL)
EXAMINING BOARD: OCR
TYPE OF STUDY: FULL-TIME, SIXTH FORM

Do you fancy a career in Media? The creative industries sector in the UK continues to grow and this course will help you gain skills ready to enter directly into  employment or continue your studies at University. This course is suitable for anyone who wants a career in Media and Film but also suitable for students who have a general interest in British media particularly Television, Film and Radio.

You can work towards an Extended Certificate or Extended Diploma:

  • An Extended Certificate is equivalent to one A Level with the same UCAS points tariff. This can be studied alongside two other subjects.
  • The Extended Diploma is equivalent of three A Levels, so you will not study additional subjects within your core Study Programme if you choose this option.

Both qualifications are structured so that you are assessed through internally marked written, planning and production coursework, along with externally assessed exams. All work on the course, be it practical or exam, has a vocational context so you build your ability to apply your knowledge and practical skills to succeed in the workplace, across a variety of media industry sectors.

Potential careers after this course include: Film, Television and Radio production, Camera operating, Editing, Directing, Cinematography, Sound/lighting engineers and Journalism.

You will study the following topics:

1. Media products and audiences

A written exam in which you will cover ownership models in the media industries and analyse different media products within the sector to understand the fundamentals of how meaning is created for audiences, how audiences are categorised, researched and targeted by media producers and how media institutions distribute and advertise their products to audiences.

2. Pre-production and planning

Pre-production and planning are key aspects of any media production. Time spent well leading up to a production can save valuable time and money. By completing this unit and exam, you will understand the pre-production process that the creative media industry follows when creating a product.

3. Create a media product

You will apply your learning gained in Units 1 and 2 to plan and produce a media product, such as a music video. You will complete planning materials to take them forward in the production and post–production stages of your intended media product. You will plan, produce and edit original content for your video.

Further units include:

  • Advertising media (create an advertising campaign and TV advertisement)
  • Plan and deliver a pitch for a media product
  • Create a personal media profile

The Extended Diploma in Media is an excellent course for those looking for a career in the media. You will learn a wide range of skills across media sectors, which will prepare you very well to start in the industry. The benefit of studying this course (equivalent of three A Levels) is that you will have a higher level of skills and understanding than those studying a single A Level equivalent course. This is great when applying for university places, jobs and Apprenticeships.

Additionally to the Extended Certificate units you will also make; music videos, film trailers or idents (using Special and Visual Effects), animations, promotional websites, short films or TV drama sequences and a radio programme, which will air on Tone FM. In your exam units you will learn vital skills in research for production and how to create social media marketing campaigns.

The course is taught by teachers with industry experience in TV, Film and Radio, in partnership with local media companies, which enables you to gain a great vocational experience.

On this course you may study:

  • Media products and audiences
  • Pre-production and planning
  • Social media and globalisation
  • Application of converging technologies within a digital design proposal
  • TV and short film production
  • Visual and special effects
  • Radio production
  • Create audio-visual promos
  • The creation and use of sound in media
  • Cinematography
  • Advertising media
  • Research for product development
  • Create a media product
  • Promotional web design
  • Animation

Should I have studied GCSE Media to take this course?

No, it is not necessary to have studied Media before as there will be plenty of training, resources and learning materials to support you throughout the course.

How is the work assessed?

Through a combination of exams and coursework, internally assessed by your teachers. Exams cover elements that will be taught in practical scenarios – you learn the skills practically and then apply them in your exams.

There are also many ways in which you can collect and submit coursework. These might include any combination of:

  • A report (written or verbal)
  • A blog or magazine article
  • A presentation
  • A practical project
  • A display or visual material (poster, leaflet etc.)
  • A video or audio recording
  • A video guide
  • A completed Media Production
  • Production documentation.

What can I do at the end of the course?

The course allows you to develop specialist knowledge,understanding and skills in your chosen area, to prepare you for employment in the digital media sector. Previous students have moved into Media production positions, such as Runner, Production Assistant and Production Manager (eg Warner Bros, Heart FM and various production companies), onto degrees, onto Media Apprenticeships (eg Digital Marketing) or set up their own video production companies. It could also provide a route to a higher education media-related programme such as Digital Media, Media Production, Media and Communications, Journalism and Media, Film Studies or Digital Marketing.

I really enjoy the subject but I particularly enjoy the practical aspects of the course. This has really brought up my confidence when going out to film. Digital Media isn’t just about the filming side of things, there are other important aspects such as doing the paperwork, learning about films themselves and how they use special effects. The support I received from Huish in the form of my lecturers has helped me to be able to achieve so much more than I thought.

My plans for when I leave College are to get an Apprenticeship within the media industry and go on to work for the top media companies in the UK. Doing Digital Media at Huish has really got me interested in something that I feel passionate about and that I feel I have a future in and can continue to learn and grow within the industry. Being in my final year, I found that I had support from teachers helping me with what I should do when I leave and giving me advice from their own experiences.

Meg Adams, Media student

Standard College entry requirements: 5 GCSEs at grade 4 or above, including Maths and English Language or Literature.

In the past our students have had the opportunity to work at Glastonbury Music Festival. The below documentary was produced by Huish students and featured in the 2020 Virtual Glastonbury Festival.

On the course will be opportunities to gain work experience and you can join Media Crew as an enrichment activity to develop projects further.